Did you try? A Look at the data from #SMWsmac [InfoGraphic]


This is a interesting blog, check it out.

Digital Brand Marketing Education & Interactives

What can you do in 16 days? Try!

With just under a month before Social Media Week 2012, it came to our attention that NYC did not have a daylong event that was tailored to teach the small business owners and professionals how Social Media is and can be used. On Feb 1st, 2012 dbmei authors decided to launch Social Media Action Camp! The event which a few days later became an official part of Social Media Week was set for Feb 16th 2012 at the Roger Smith Hotel in NYC.

Data provided by Synthesio , and a few other sources .

The event tag #smwsmac generated over 1,000 tweets! Which represents about 5% of the social media activity in New York City. The Social Influencers reached over 116,000 followers and generated tweets in 15 countries globally!

In addition to the info from Synthesio, we also know that:

  • 102 people …

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Who ownes your Social Media Accounts?


The Courts, Are Involved In Social Media Accounts.

 This was an article posted in my Paper.li newspaper Social Media Impacts You 2

Ex-employee sued over keeping work Twitter account MOUNT PLEASANT, S.C. – Feb. 24, 2012 – Does an employee who leaves a job that involves working with social media have the right to take his or her Twitter account and followers along? That’s the question at the heart of a case unfolding in U.S. District Court in Northern California. It pits Noah Kravitz, who worked as an editor and video blogger, against his former employer, PhoneDog, a Mount Pleasant, S.C.-based company that offers reviews, news and information about phones and related technology. By the time Kravitz left PhoneDog in October 2010, he had amassed nearly 17,000 followers. PhoneDog says in the lawsuit those followers should be treated like a customer list, and therefore are its property. The company is asking that Kravitz pay $2.50 per follower per month for eight months, or a total of $340,000. In his answer filed last week, Kravitz argues that PhoneDog is overstating the account’s value and that Twitter is the legal owner of the account. The lawsuit could touch the lives of many who are using social media not only to build their employer’s brand but to create valuable name recognition for themselves, said Eric Menhart, a Washington attorney specializing in cyberlaw. Unless there’s a written agreement, there’s no clear line that answers this question, he said. “If working for an employer creates value under an employment agreement, that value is effectively owned by the employer,” Menhart said. Chief Magistrate Judge Maria-Elena James of the U.S. District Court in San Francisco ruled Jan. 30 the case could go forward. Rachael Horwitz of Twitter’s media relations office said Twitter does not comment on individual users for privacy reasons. Kravitz, who now works for a technology issues website in California called TechnoBuffalo, estimates more than half of his tweets were personal, his answer says. His attorney, Cary Kletter, said PhoneDog didn’t make an issue of his client’s continuing use of the account until Kravitz sued PhoneDog over money he said it owed to him. “No one has actually had a case exactly like this before,” Kletter said. PhoneDog’s attorneys did not respond to requests for comment. The company’s president and co-founder, Tom Klein, posted a statement on PhoneDog’s website claiming Kravitz agreed when he left not to use the Twitter account to promote other technology publishers. Barnett also reports for The Greenville (S.C.) News

 © Copyright 2012 USA TODAY, a division of Gannett Co. Inc.

I personally believe that if it’s a company that wants to keep control of their social media there should be a social media policy in place.  I also think that the account should be set up in the company’s name and employees should be administrator of the account.

I would like to know what you all think about this, please comments with your opinions.  I am going to try to follow this story to find out how it ends up.  I believe this case is going to set a president for social media and its future either way.

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The WordPress.com Blog

We’ve recently noticed that a fair number of you have been bringing your tumblelogs over from Tumblr to WordPress.com using one of the variety of Tumblr to WXR conversion tools which exist on the web. We thought you would appreciate an easier way to import your content, so we bring you 3 easy steps to import your content.

Authenticate with Tumblr

To bring your tumblelog’s content to WordPress.com, head to Tools → Import in your WordPress.com dashboard and look for the Tumblr importer. If you don’t already have an account here on WordPress.com then head over and sign up first.

Click the link to get started and then enter the email address you used to sign up to Tumblr, your Tumblr password and click Connect to Tumblr.

Start the Import

The importer will then fetch a list of your blogs and let you pick which one to import. Click Import…

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The New CRM

 

Why do we love our cell phones so much?

It isn’t because of our love of calling people.  It’s because anything you need, your cell phone does.  Your cell phone functions as a phone, radio, computer, camera, notepad, phonebook, GPS, newspaper, weatherman, clock, and the list goes on.  It’s your one stop shop for all your needs.  Functioning like a convenience store in your pocket, your cell phone takes care of all your whims.

Businesses need many of those tasks as well.  Yet they have more needs also.  And although no one needs a phone that plays music and checks email and offers directions, no one needs a CRM system that organizes and reminds and schedules.  But just like all those other tools, they sure are nice to have.

CRM systems help identify and target potential clients.  It involves selecting the right customers and showing them how to contribute…

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What is Slide Share?


What is Slide Share?

Slide Share is an online content hosting service users can upload and share presentations, documents, and videos.  It also allows users to rate it, share it, or comment on it.  Users are also able to follow and participate in groups.

 
Slide share also has a powerful feature of having the ability to post presentations to other mediums. Such as  blog’s , LinkedIn, and Facebook
 
They offer web conferencing with Zip Cast, it has features like live chat, public or private and allows other viewers or presentations to communicate via text.  It does however lack the higher end features such as screen sharing.
 
Slide share is a great place to showcase your business, your product, how 2’s and many other things.
 

 

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What Is Online Community?


What Is Online Community?

Online community is people on the internet sharing knowledge and prospective with one another.  There are many reasons for online communities, here are a few..

  1. Common Interests
  2. Shared Ideas
  3. Location
  4. Same type of Goals

Businesses and Individuals need online communities for support, like sharing articles, forums, training resources, and education.  Customer loyalty and gaining insights are some other reasons to be a part of an online community.

Some terms you may see are Community Manager, the person acts as a community advocate.  Content Management, software that helps authors create and publish content. Engagement, the process of members creating meaningful and ongoing relationships. Knowledge Base, an organizations basic set of best practices, training materials and documentation that is used as a reference. Lastly, Social CRM, is a system to monitor and manage conversations and relationships with leads, customers, friends, and influencers across the web, and social networks.

Some great community resources are Online Community Report, Community Roundtable, Community Guy, and Social Media Examiner.

Here are some ways to either start an online community or join one; discussion forums, blogs, surveys, polls, activity feeds, media sharing, and live chat.  So what are you waiting for, start or join an online community.

Some of the information for this blog was derived from Lithium.com, and WebStrategies.com
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Google+ for Search Engine Optimization


Google +

Google+ is creating all the buzz about search engine optimization.  I found that might help you decide if you want to use Google+ in your Social Media strategy.

Please Like our Facebook page!

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Social Media Is Here To Stay…


Social Media Is Here To Stay

Social media is here to stay, like it or not, use it or not, it’s not going anywhere.

Here are some of the basic fundamentals of Social Media Marketing.

  1. You have to choose your online Identity.
  2. Use Namechk.com to see if your username is available on the social media sites
  3. Social Media monitoring, listen to what people are saying about you, your business, or your products.
  4. Do a Twitter search, find keywords about your service or product
  5. Do a Facebook search, search all public content about you, your service or product
  6. Do a LinkedIn search, search for competitors, look under “answers”  see if anyone has ask about you or business or products.
  7. Google yourself, your business, and product or service
  8. Set up Google Alerts, it’s an easy way to keep up to date with what people are saying about you.
  9. Set up Social Media Monitoring, it offers tools to help you automate, and track your progress.
  10. Have fun and share.

In my opinion, Social Media is NOT going anywhere, so whether you’re a business or individual, if you want to be successful in today’s market, you better get SOCIAL!

 

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Social Media Glossary of Terms


I found this glossary of terms and I thought you might enjoy it, as well as it may help you understand some of the new terms we hear people say.

Social-Media-Glossary-Of-Terms

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10 Tips for Creating a Social Media Policy for Your Business | Social Media Examiner


10 Tips for Creating a Social Media Policy for Your Business | Social Media Examiner.

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